Paper Diary Vs Digital
Restaurants still using paper diaries are missing our on over £100,000 per Annum, mainly due to no-shows and missed calls. Boost your Revenue with KuulSeats.
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40 reasons your paper diary is costing you £000's every week
Handwriting isues
Partial Data taken
Where's the Diary! Who had it last?
| Deposits are a nightmare! Staple receipts to diary page! |
Spills and smudges
Only able to take the booking within the bar/restaurant
No-shows not checked until end of service
Where's my pen!!!!
Lost/Stolen diary!
| Overstaffed or understaffed due to inaccuracies, mistakes and no-shows |
Rely on 3rd parties for Reviews, such as TripAdvisor
Save space on the bar!
Mistakes are not accountable to anyone unless you know your own handwriting
Defcon 5 mode in the event of a fire all information is lost and unable to notify people
Mis-spelled names/emails and incorrect digits on phone numbers
| Training new staff is not easy as there are usually styles or quirks, even codes and shorthand they need to learn |
FoH staff are generally younger and find paper diaries quite alien!
The only way to confirm a booking is to call the customer
Paper Diary Inefficiencies
| Handwriting issues |
| Partial data taken |
| Where's the Diary! Who had it last? |
| Deposits are a nightmare! Staple receipts to diary page! |
| Spills and smudges |
| Only able to take the booking within the bar/restaurant |
| No-shows not checked until end of service |
| Where's my pen!!!! |
| Lost/Stolen diary! |
| Overstaffed or understaffed due to inaccuracies, mistakes and no-shows. |
| Rely on 3rd parties for Reviews, such as TripAdvisor |
| Save space on the bar! |
| Mistakes are not accountable to anyone unless you know your own handwriting |
| Defcon 5 mode in the event of a fire all information is lost and unable to notify people. |
| Mis-spelled names/emails and incorrect digits on phone numbers |
| Training new staff is not easy as there are usually styles or quirks, even codes and shorthand they need to learn |
| FoH staff are generally younger and find paper diaries quite alien! |
| The only way to confirm a booking is to call the customer |
| No back up. If something goes wrong all is lost forever |
| Paper diaries can not integrate with any other tools in the restaurant |
| Site specific - If you run more than one site you can not see how busy others are without being there |
| Finding a specific historic customer is impossible searching a diary Book a Demo Join now! |
Lost Revenue due to Paper Diaries
| Loss of potential covers | |
| Increase of No-Shows as no verification or commitment from the customer | |
| Lots of entries of small tables can lead you to believe you are full and stop taking bookings | |
| Forget to update with cancellations | |
| Missed phone calls (currently over 50% of phone calls into pubs go unanswered) Revenue lost forever! | |
| No Database for email campaigns | |
| Naughty staff not allowing late or early bookings....? | |
| Higher no show rates leading to food wastage | |
| Loyalty, profiling customers is based purely on remembering how often they come and you being on shift. | |
Lack of Optimisation
| Unable to co-ordinate the turning of tables efficiently |
| Forget to write bookings in |
| Walk-ins rarely entered into the diary when busy |
| No table management. Waiters accidentally putting people in tables reserved for later. |
| Staff can sometimes use the wrong page. |
| No room to add detailed notes or special requests |
| Inaccurate data and reporting of covers served |
| Cause delays for walk ins as someone needs to check the diary page thoroughly as bookings can be written anywhere on the page for any time slot! |